Final Report from EXPO REAL 2015, 5-7 October, Munich

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Traditionally, the first Monday in October is reserved for EXPO REAL in Munich. On a modern area of ​​the Munich fair, 6 halls on approximately 70,000m2 of space, under the roofs of halls A1 and A2, B1 and B2, C1 and C2, every year EXPO REAL gathers professionals who exhibit and visit this prestigious event. Just like in the previous years, the number of people present regularly reaches over 36,000 participants, about 19,000 visitors and almost the same number of representatives of cca 1700 exhibiting companies.


  
When it comes to this year, for the eighteenth consecutive time (the premiere was held in 1998) in all of the above categories, the results achieved were better than the last year and the numbers for 2015 are as follows: 37857 participants (2014: 36,893) from 74 countries, of which there were 18,985 visitors (2014: 18716) and 18872 representatives of the exhibiting companies (2014: 18177). The ratio of the visits from Germany and from abroad was 72% from Germany and 28% from other countries. The top list of 10 countries visitors were coming from, apart from Germany, looks like this: Great Britain, the Netherlands, Austria, Switzerland, Poland, France, Czech Republic, United States, Luxembourg and Spain.



The total number of exhibiting companies was 1707 (1,655 in 2014 from 33 countries). The ratio of German and foreign exhibiting companies is 77% of exhibitors from Germany and 23% from other countries. The top 10 countries of EXPO REAL exhibiting companies is as follows: Germany first course, Austria, Netherlands, Switzerland, Poland, United Kingdom, France, Luxembourg, the United States, France and the Russian Federation.



All indications have announced successful holding of business talks on Expo Real. The real estate sector is apparently in good condition and medium-term prospects for further recovery appear to be positive regardless of the current situation in Europe.


 
SEE market and a panel on the markets of Serbia, Croatian and Slovenia 
 
 
This year too, there were 5 conference programs that were held in parallel and lasted all three days of this year's Expo Real event. We would like to particularly point out the "Investment Location Forum and the" and the panel depicting the SEE market, and within it, in particular, the Serbian, Croatian and Slovenian markets. On Tuesday, October 6 at 12 o'clock in Hall A1, at position 040, in front of 142 listeners, (of 200 available seats) on this panel Heimo Rollett, the editor of the web portal Immobranche-a (www.immobranche.at ) from Vienna, moderated the 50 minute  discussion. The speakrs were: Jovica Jakovac, Managing Director of Real Estate Asset Management Group, NLB Bank Slovenia; Clemens Schranz, Managing Director SEE, Soravia Group, Serbia; Friedrich Wachernig, a member of the Board of Directors, S Immo AG Austria and Patrick Zehetmayr, deputy director of the Commercial Sector Real Estate in  Erste Group Austria.



Mr. Rollett led and guided the discussion in a high-quality manner, but nevertheless it seemed that, apart from the representatives from Slovenia, all other speakers were too qualified for this conversation. That is, their current positions are so high that small real estate markets, such as the markets of Serbia, Croatian and Slovenia, are unable to be seen clearly and even harder for them to be competently discussed. Still, the organizers should be commended for allocating this topic in the official program, as well as for the quality of the speakers, although it was obvious that the frequent questions from the audience at certain times, modeled this panel instead of the moderator.
 
The general conclusion and general impression from this panel that is being imposed: it is a fact that the Serbian market has already been identified as the next one which will have a big leap when it comes to investments, as well as the increased demand and it will be the market in which will be characterized by increased consumption. Croatian and Slovenian markets have already become ‘saturated’ and are showing the features of a decline, and realistically, at best, they can only keep a constant tendency of a drop down when it comes to the growth in terms of demand.
 
It is interesting to note that only Slovenia had its own independent booth, while Serbia and Croatia did not appear independently this year.
 

Serbia at Expo Real in 2015



 
We cannot boast again that Serbia on its own and under the distinctive name, had its own booth. However, within the group stand in Hall A1 at position 110, under the name of Central Europe, somewhere in the middle, between Wolf Theiss and the Hungarian Investment Promotion Agency, the stand of VIP from Novi Sad was positioned, as well as the stand of the Regional Development Agency of Banat. As usual at such events, "the small ones” cannot be well seen unless they perform jointly. More particularly, when one has in mind that the neighbors of Serbia at the stand were reputable companies such as the lawyers Wolf Theiss and Leitner Leitner from Vienna, magazines Die Presse and Immobilien Magazin from Vienna also Warimpex Finanz, the administration of the City of Vienna, WISAG Facility Management, Otto Real estate and many more in addition to the above.


 
But in a way, the continuity of presence of Serbia was kept, just as one could notice that on the stand of Immofinanz, on a geographical map of Europe Serbia's territory was filled in with colour to show that this prestigious company is conducting its business activities in Serbia. Also, on the stand P3Logistic, from the Czech Republic, on their video wall, from time to time appeared the location of 50ha in Indjija. Indjija is also waiting for its turn for the beginning of investing and construction of a modern logistics center.
 
It is difficult to otherwise comment on the size and number of visits to professionals from Serbia at Expo Real when Serbia did not have its own separate exhibition point. But if you enter the official base of visitors and if you perceive the presence of professionals from Serbia, who, since they are working for renowned companies which were exebitors, had to come to EXPO REAL 2015, the number of 30-35 participants from Serbia, would appear as an acceptable data on the number of visits from Serbia.


 

EXPO REAL 2015 and REBEC 2016  

 
As in the previous three years, the representatives of REBEC and REMIX video production were observed as very active participants in this year's EXPO REAL. We recorded the entire SEE panel and it is expected that it will be broadcast soon. Also, we recorded a multitude of interviews. A great number of REBEC 2016 speakers already confirmed their participation, just as it was confirmed that  in the conference part of REBEC 2016 one FM company from Germany will appear as the exhibitor.
 
An agreement was reached on mutual cooperation with Andreas Schiller and SPH Newsletter; EuropaProperty, as up to now, confirmed the dynamics and scope of their writing on Serbia, and when it comes to MIPIM 2016, its organizers are going to publish news on REBEC in regular monthly publications, up to the moment of the opening ceremony of REBEC 2016. FIABCI, Palmer Capital and DB Consulting also confirmed their arrival to REBEC 2016.


 
In the end, as always, should already announce the hosting of the next Expo Real event.
The next year's reunion in Munich is scheduled for 4-6. October 2016.

So let’s just say: see you at the Expo Real in 2016!




 
Source: AG Real Estate / REMIX Production